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Kellogg’s Smart Start Cereal Is Concentrated Evil


Kellogg’s Smart Start cereal claims to contain ‘Lightly sweetened, toasted multi-grain flakes and crunchy oat clusters.’ Doesn’t that sound nice and innocent? Kind of makes you want to run around a meadow in the Alps and sing some songs from The Sound Of Music. However, something dark and insidious is hiding in this cereal! Actually several dark and insidious things, but who’s counting?

Let’s take a look at the ingredients:

RICE, WHOLE GRAIN WHEAT, SUGAR, OAT CLUSTERS (SUGAR, TOASTED OATS [ROLLED OATS, SUGAR, CANOLA OIL WITH TBHQ AND CITRIC ACID TO PRESERVE FRESHNESS, MOLASSES, HONEY, BHT FOR FRESHNESS, SOY LECITHIN], WHEAT FLAKES, CRISP RICE [RICE, SUGAR, MALT, SALT], CORN SYRUP, POLYDEXTROSE, HONEY, CINNAMON, BHT [PRESERVATIVE], ARTIFICIAL VANILLA FLAVOR), HIGH FRUCTOSE CORN SYRUP, SALT, HONEY, MALT FLAVORING, ALPHA TOCOPHEROL ACETATE (VITAMIN E), NIACINAMIDE, ZINC OXIDE, REDUCED IRON, SODIUM ASCORBATE AND ASCORBIC ACID (VITAMIN C), CALCIUM PANTOTHENATE, YELLOW #5, PYRIDOXINE HYDROCHLORIDE (VITAMIN B6), RIBOFLAVIN (VITAMIN B2), THIAMIN HYDROCHLORIDE (VITAMIN B1), BHT (PRESERVATIVE), VITAMIN A PALMITATE, FOLIC ACID, BETA CAROTENE (A SOURCE OF VITAMIN A), VITAMIN B12 AND VITAMIN D.

My, that is a lot of sugar! Let me list them as I see them on there: sugar, sugar, sugar, molasses, honey, sugar, corn syrup, honey, high fructose corn syrup, and honey. I don’t think I have EVER seen that many sugar loaded ingredients listed in just one product! I believe that Kellogg’s has broken some sort of record by making this! I guess they consider this cereal to be a ‘smart start’ because you’ll get a sugar high that will last a few hours after eating it. TBHQ and BHT also make an appearance, which are both really bad preservatives and that are banned in other countries. I guess they are good enough for us though! Polydextrose is partying in there as an added source of fiber, even though it’s proven that it doesn’t have the same effect as fiber that occurs naturally in food. Then there is your friend and mine gold oldie yellow #5! Plus, look at all of the added vitamins! It has been proven that vitamins added to a food do not absorb into the body as well as vitamins that are naturally occurring in food.

I’m beginning to think that Kellogg’s is trying to secretly decrease the surplus population by poisoning them with this stuff! Let’s look at the stats and see if we have anything further to fear.


It doesn’t have any fat, BUT it has 43 grams of carbs! 43! That’s insane! There are 14 grams of sugar alone. Well, that doesn’t comes of a surprise considering how often sugar appears in the ingredients. All of the bad things in this monstrosity negates those poor added vitamins. How could they ever stand a chance with all of that damn sugar crowding them in like that! Kellogg’s ought to be ashamed of themselves for promoting this as a smart start to the day, a good source of fiber and for having antioxidants. If you want to eat those things without the added preservatives in this cereal than I suggest you eat a bowl of oatmeal with some blueberries. This is just another example of a company pushing their junk cereal as a healthy food product. Stay as far away from this cereal as you can!

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13 responses »

  1. Kellogs is just another corporation pitching in to SOFT KILL us all! People, please wake up and start eating organic foods… Processed food will kill you.

    Reply
    • Kenneth Lovette

      The Iron is being overlooked. Truly a sinister hidden killer if the wrong type of iron is ingested. Search it out

      Reply
  2. Check out the magnetic flakes videos ! The iron they add to the flakes are in fact, real IrON ! The. Type that’s magnetic ! Kellogs himself was a eugenics freak !

    Reply
  3. damn…that sugar is yummy in my tummy. get a life cereal Nazi! found your site while searching a place to buy just the oat clusters!!! they must have packed all the best ingredients into them. go eat a rice cake!

    Reply
  4. I laughed so hard when I read this, I had tears rolling down my face. My sister said she had 5 boxes of this stuff & would it be all right if we all ate it during the Thanksgiving holidays, while we were staying at her place. oh man!!

    Reply
  5. A “serving” of cereal is about 3/4 of a 12-oz coffee cup, with enough milk to wet most of it. But, when was the last time you saw anyone eat such a small bowl of cereal and not have something else with it? So it has 14 grams of sugars, but really the amount you would eat, and the amount of milk you would really put on it, come out to around 30 or 35 grams. That’s in the candy-bar range. Wow.

    Reply
    • Actually, a “serving” of smart start is 50 grams, which is a full cup. I’d be surprised if I finished that much in an average bowl of cereal.
      And milk doesn’t have sugar in it, you dolt.

      Reply
  6. I’m with Timmy, clearly you need to find something else to do besides this food nazi blog

    Reply
  7. screw that…this food Natzi blog is looking out for you and your health…..thanks food Natzi!!!

    Reply
  8. “It doesn’t have any fat, BUT it has 43 grams of carbs! 43! That’s insane!”

    I don’t know if you’ve taken a middle school level biology course recently, but carbohydrates are the BODY’S MAIN SOURCE OF ENERGY. While 14 grams of those carbs are sugar, 29 of them are complex carbs that your body breaks down over the course of a day for long lasting, usable energy.

    Reply
  9. O M G!!! I admit that yes I’m stupid, I’ve been living off this crap for a couple months now thinking one less drive thru the better, just trying to be a bit more healthier with out trying very hard. And had no clue that the reason I’ve been so sick and feeling so bad has to be that crap. Man, the killer heart burn sent me to the hospital.

    Reply

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